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Nichole West

Cannabis Business Development &
Efficiency Specialist 
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"It has become very clear that operational efficiencies are one of the most needed refinements of the this industry's next steps."

-Nichole West

EXPERIENCEO

 Experience

2024-Present

Director of Sales & Marketing 

Redevelop the sales team & marketing for new product line Rockstar. Help to develop DTC model and expand distribution.

2023-2024

Senior Account Executive & Data Analyst 

Sales, General Business Development. SOPs, Merchandising, Marketing & Training. Manage data for territories and sales.

2021-2022

Director of Operations 

Complete restructuring of company, brands, procedures, and staff. 3x sales and process flow in under 6 months.

2017-2021

Senior Director

Operational Due Diligence for investments. Application writing & license perfecting. Successfully won 4 Los Angeles Retail Licenses.

2017-Present

Inclusive (SWL Partners Cannabis Div)

2015-2017

AJS Holdings

Vice President

Managed business development. Opened 10 retail stores and scaled 100k sq f cultivation. Trained and hired 300+ staff in retail, cultivation & manufacturing. Opened stores in new states. Obtained 4/5 licenses applied for. 

Managing Partner

Cannabis Business Development, Operations, and Marketing Consulting Services. Industry capital seeking preparation. 

Clients : Project Cannabis, High Times, DNA Genetics, Aura IP Law, Tropicanna, Chronic Pain Releaf, Lillie's Garden, West Coast Sunrise, Jerome Baker, AHHS, Zanna, Old G Kush,  UFCW, Weed for Warriors, Microscopes & Machines and more.

2014-2015

2013-2014

Vice President of Sales

Managed sales and business development. Oversight on wholesale of 6m over 9 months. Assisted in scaling of 70k sq foot of cultivation & opened retail.

Tru Colorado

Director of Operations

Lead process restructuring for operations and assisted in four retail acquisitions and brand development.

2013-2016

2012-2013

Sales / Brand Ambassador 
Sales & education of cultivation specific optics. Developed new customer in commercial cannabis cultivation setting rather than just the hydro store. 

Lead Budtender & Trainer

Sales & sales training for retail cannabis dispensary in medical only market in Colorado

2012

2009-2012

Canna Collective Long Beach

Sales Manager Nor Cal & Marijuana.com

Sales and development of Northern California Weedmaps listings. Promoted to sales on 4.4m acquisition marijuana.com for initial launch. 

Managing Partner

Managed Licensing and Remodel. Trained and hired Staff. Directed relocation and restructure. 

2008

Community Foreclosure Assistance

2007-2008

Trade Marketing Rep

Managed Coastal Southern Los Angeles chain & franchise convenience stores marketing plans. Oversight on pricing and merchandising. 

Commercial Real Estate Business Development

Marketing, leases & sales on commercial real estate with a focus on cannabis properties in Long Beach and mortgage assistance programs for residential real estate. 

PROFESSIONAL 

CLASSES & CONSULTS

Educational Cannabis Art
Whats Up with Nichole? 
CONTACT
CONTACT

Life is all about connections! I am thankful for your time and energy in this message! Let me know how I can help! 

info@nicholewest.com

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